Content is King. Some attribute this phrase to an essay by Bill Gates in 1996, though others say it comes from even earlier, such as this New York
The 4 Steps to Content Marketing Enlightenment
This post has been updated as of March 20, 2014 due to the release of our eBook, The 4 Steps to Content Marketing Enlightenment. Our most
3 Case Studies of Ethical Content Curation – Part 3
Now that we’ve covered the basics of ethical content curation and offered some best practices, let’s get more specific about what ethical curation looks like in
4 Best Practices for Ethical Content Curation – Part 2 of Content Marketing Done Right
My last post introduced you to the fundamentals of fair use and ethical content curation. Now that you understand the fundamentals, we’re digging deeper into best
What Marketers Need to Know About Ethical Curation, Part 1
With the huge popularity of content marketing, many brands are turning to content curation to help them keep their blogs and social media feeds updated with
The Sales Lion Needs to Come Out of His Den
Last week, speaker, marketer and author of Inbound and Content Marketing Made Easy, Marcus Sheridan, the self-acclaimed “The Sales Lion” wrote a controversial blog post “Why
17 (now 18) People You Should Meet at Content Marketing World
On September 9th, I will be attending the third annual Content Marketing World conference in Cleveland, Ohio. Through my experiences attending the conference for the past
Content Marketing Tips: 10 Tips and Tricks for Creating Content
By now, most brands understand the importance of content. In fact, HubSpot found that companies that blog get 97% more inbound links and 55% more web
Google’s Matt Cutts: Create, Curate, Don’t Aggregate
Google’s SEO expert Matt Cutts answered the question “Is it useful to have a section of my site that reposts articles from other sites?” with a video. Over the
