Pawan Deshpande

Pawan Deshpande is the founder and CEO of Curata, a Boston-based company offering content marketing software used by thousands of marketers around the world. He spearheaded the first-ever panel at SxSW on Content Marketing in 2011, and was a 2014 Finalist for MarketingProfs B2B Marketer of the Year. Pawan was an engineer at Microsoft and Google where he was awarded patents in social networking and machine learning. He previously attended MIT where his graduate thesis won top departmental and international awards.

Pawan is also a blogger for The Huffington Post, the Content Marketing Institute,, Forbes, Marketing Profs, and other technology and marketing publications.

Content Strategy

Content Marketing Glossary

  Aggregate Ann Handley Autoblogging B2B Marketing B2C Marketing Blog Marketing Brand Awareness Brand Building Brand Engagement Brand Visibility Business Blogging Business Blogging Software CC Chapman

Tools & Technology

Act-On Software Review

What it does Act-on is a relatively new player in the marketing automation space, founded by some of the people behind Amazon’s collaborative filtering based recommendation

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