More companies are opening up content positions in their departments thanks to the growth in, and corresponding investment in content marketing, with 75% of companies increasing content marketing investment,
Content Marketing Salary Survey and Job Market Overview
Content marketing opportunities and paychecks are on the rise. This content marketing salary survey and expert advice round-up will give you a better understanding of the
The Mega Post: Think Bigger About Content
When it comes to content strategy, a lot has been said about the importance of keeping a steady stream of fresh content flowing through your distribution channels.
Ask the Experts: Content Marketing Ideas That Rock
Humans are pretty basic creatures; from an early age we learn by mimicking. And this doesn’t change too much even when we become adults: typically we first
Make Sales From Stories With a Content Conversion Funnel
Imagine you have the most amazing product everyone wants to buy—but there’s no way your customers can check out and pay. The same concept applies to your
SlideShare PRO Features Unlocked. Here’s How to Use Them.
SlideShare announced that PRO features like analytics and video uploads will soon be free. Learn how content marketers can benefit.
Content Marketing Events in 2014: The Ultimate List
Marketers are a busy group of professionals, no doubt. However, regardless of the availability of webinars, virtual events and Google Hangouts, we still get a lot
Content Marketing Tactics 2014: Sneak Preview
Spoiler alert! Tomorrow afternoon our CMO, Michael Gerard, will be hosting a webinar, Content Marketing Tactics 2014: Creation, Curation and Syndication, going over the results of
The Sales Lion Needs to Come Out of His Den
Last week, speaker, marketer and author of Inbound and Content Marketing Made Easy, Marcus Sheridan, the self-acclaimed “The Sales Lion” wrote a controversial blog post “Why