Pawan Deshpande

Pawan Deshpande is the founder and CEO of Curata, a Boston-based company offering content marketing software used by thousands of marketers around the world. He spearheaded the first-ever panel at SxSW on Content Marketing in 2011, and was a 2014 Finalist for MarketingProfs B2B Marketer of the Year. Pawan was an engineer at Microsoft and Google where he was awarded patents in social networking and machine learning. He previously attended MIT where his graduate thesis won top departmental and international awards.

Pawan is also a blogger for The Huffington Post, the Content Marketing Institute, CMO.com, Forbes, Marketing Profs, and other technology and marketing publications.

Content Curation Guidelines

Content Strategy, Distribution & Promotion

Content Curation Guidelines for Where to Share

By definition, content curation is the act of continually identifying, organizing, and sharing the best and most relevant content on a specific topic or issue online.

Tools & Technology

Why the World Doesn’t Need Google Reader Anymore

Google Reader had a good run. As one of the first hosted feed readers, it took the world by storm, effectively killing the market for other

Content Strategy

Content Marketing Glossary

Aggregate Ann Handley Autoblogging B2B Marketing B2C Marketing Blog Marketing Brand Awareness Brand Building Brand Engagement Brand Visibility Business Blogging Business Blogging Software CC Chapman

Tools & Technology

Act-On Software Review

What it does Act-on is a relatively new player in the marketing automation space, founded by some of the people behind Amazon’s collaborative filtering based recommendation

Free Download: How to Curate Content Like a Boss Get My Copy! >