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Content Curation is the Secret to Becoming a Thought Leader

Chris Brogan of New Marketing Labs & Pawan Deshpande of Curata provide an overview of the top qualities of thought leaders, look at the potential and challenges of using content marketing to achieve thought leadership, and discuss how content curation can make the process easier and more efficient.

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About the speakers


Chris Brogan is a ten year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals. Chris speaks, blogs, writes articles, and makes media of all kinds, a blog in the top 10 of the Advertising Age Power150, and in the top 100 on Technorati. He is co-author of the book Trust Agents. Chris is also the cofounder of the PodCamp new media conference series, exploring the use of new media community tools to extend and build value. He recently became president of New Marketing Labs, a social media agency. He runs the Inbound Marketing Summit events with CrossTech Media. Chris frequently speaks at and attends marketing and social media events, sharing his passion for all things social media.


Pawan Deshpande is the founder and CEO of Curata. Pawan is responsible for the company's vision, management and product strategy, and leads the firm's advanced development initiatives. Pawan has held software engineering positions at Microsoft and Google and was awarded patents in social networking and natural language processing areas. Pawan earned his S.B. and M. Eng. in Computer Science from the Massachusetts Institute of Technology.