Comments on: Content Marketers Desperately Need More Journalists

By: Jobrino Social

Jobrino Social — Wed, 21 Nov 2018 10:57:00 +0000

It is by far the most amazing post i have come across in recent times specially when google algorithms are getting more and more smarter in deciding what content to display in SERP.

Keep it up.
Sofia Taylor
Digital Marketer
Jobrino.com

By: Sana Khan

Sana Khan — Sat, 22 Sep 2018 10:18:00 +0000

http://www.neelamnainital.com/

By: Clipping Creations India

Clipping Creations India — Mon, 20 Mar 2017 09:44:00 +0000

Thanks Mitchell for the amazing post. You put lots of effort on it. I personally learn a lot from your post.

By: SunShine

SunShine — Thu, 06 Oct 2016 21:10:00 +0000

I learned to write in AP and journalistic style in my college days on the way to my degree in that field and to this day, it has been the skill that has been the foundation of every single thing I have done in my career — from university-level teaching, to being the basis for copy written in the Public Relations agency I built, to writing speeches speedily, to writing code (yes, code), to crafting SEO content for sites, to publishing magazines and more. I had expository writiing classes before my journalism courses. The latter was hands-down the better skill. It taught me how to write speedily, how to ask questions, how to write about any field from soft to hard, how to actively listen, how to determine quickly the most salient point to play up, how to frame a story for a target group, what news values are and why they are important to the story composition, how to translate complex language into simple words and sentences, how to give life to copy with direct quotations, and more. At one time, I wondered how I might inspire many people to master this skill as it is so worthwhile. And now, here’s an article on its value. I couldn’t agree more.

By: expert clipping

expert clipping — Thu, 29 Sep 2016 15:03:00 +0000

good post. Best regards remove background from image

By: Jenna Brandon

Jenna Brandon — Wed, 28 Sep 2016 09:46:00 +0000

This article is an embodiment of a lot of marketing experience and its true burning issues. More and more experienced marketers start to realize this problem, but the most difficult thing here is to find the right writer. Also, we have to realize that it takes plenty of time to become a real professional in a particul sphere or even, let’s say, a small gadget before it actually comes to writing. Among the best places to look for such writers I would advise LinkedIn and Writology (that’s a marketplace with an advanced search of writers and editors).

By: Jamie Vardy

Jamie Vardy — Fri, 19 Aug 2016 01:44:00 +0000

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By: Mitchell

Mitchell — Wed, 27 Jul 2016 16:12:00 +0000

Thanks for your kind words Roger. I had not considered teachers as a resource, and that’s an excellent point! We’ll look to incorporate this if/when we update this article.

Cheers!

By: rogercparker

rogercparker — Sat, 16 Jul 2016 21:08:00 +0000

Dear Mitchell: Thanks for another of your deep, detailed, and very readable, articles.

But, “Are you open to suggestions for future articles addressing the staffing issue?”

I feel that teachers, i.e., former educators, are an overlooked resource. Teachers are high-empathy individuals trained to view topics from their students’ point of view. They’re skilled at engagement. They take the long-range view of sharing information on a structured basis, over time.

After interviewing hundreds of content marketers and nonfiction authors, I find it fascinating that so many either share a teaching background, or were–like me–intending to teach until some of the realities of the field set in (compared to the fun of using content to create better-informed buyers.)

Disclaimer: I’ve addressed this topic in a Content Marketing Institute article, 7 Reasons to Hire a Former Teacher for a Content Marketing Job (http://contentmarketinginstitute.com/2013/11/hire-former-teacher-content-marketing-job/), so I’m not completely impartial.

But, I would like to hear what you think of the relationship between teaching/sharing “habits and traits” and content marketing success.
Keep up the great work!

By: Advice for Journalists Considering Content Marketing - Content Curation Marketing

Thu, 14 Jul 2016 15:43:52 +0000

[…] other helpful tips to get a journalist started in content marketing writing. This post on Why ContentMarketers Need Journalists offers further insight into what content marketers are looking for, while the rest of […]