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Content Marketing Blogs: The Ultimate List

Trying to consume all the information available to us daily is akin to trying to funnel a keg of beer—it proves you can have too much of a good thing. Given this media environment, sifting through it to sort the Michelin-starred content from the McContent gets harder every day. So Curata has helpfully assembled a list of 80+ marketing blogs in one convenient location. It’s a McContent-free zone.

Before we dive into the topics, let’s define a blog for this post’s purposes:

A blog is an online publication that seeks to inform its readers with high quality, ethical, and valuable insights published on a consistent basis by authors qualified to communicate them.

content marketing blogs The topics covered in the blogs below include (but aren’t limited to) content marketing tactics, advice from experts, content marketing tools, content statistics, and content curation. This list is by no means comprehensive. With millions of blogs published every day, and the copious amount of quality information available surrounding content marketing, more than a few first-class content marketing blogs will have been overlooked. If your favorite blog is not listed, or if you know of any other great source of content marketing information, leave us a comment below.

Scroll down for the list of content marketing blogs we love, sorted into six categories:

  • Social Media Content Marketing Blogs
  • SEO Content Marketing Blogs
  • Content Marketing & Strategy Blogs
  • Marketing Technology Blogs
  • Analysts & Research Blogs
  • Blogging

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Social Media Content Marketing Blogs

Social Media Examiner – Daily original content on how to navigate the social media jungle through social networking, blog, and podcast best practices.

Jeff Bullas’s Blog – The author, blogger, and strategist offers insights on aspects of social media marketing, content marketing, and digital marketing.

Social Media Today – Provides daily insight for PR, marketing, and professionals in other disciplines requiring social media information.

Razor Social – Provides independent advice on the latest in social media tools and social media technology.

Social Media Explorer – A leading publisher of insights and opinions on social media marketing, written internally and by a roster of marketing thought leaders.

DreamGrow Social Media – Offers ideas and tools to help you shine in your organization and achieve better, measurable social media marketing results.

Socialnomics – Presents social media stories, trends, studies and statistics. The name Socialnomics means that as the site’s success grows, the more social good they hope to give back.

Buffer – Buffer’s blog focuses on UX, productivity, customer happiness, writing, and life hacks for an all-encompassing view of business.

Social Fresh – Inspires businesses to improve their marketing strategies through social media education.

Hootsuite – Hootsuite’s blog offers tips relating to a variety of social media platforms, including Twitter, Facebook, Instagram, and Kik.

Social Media Impact – Aimed at anyone interested in social media. Featuring original content, product reviews and tips, as well as curated articles from other top social media websites.

SEO Blogs

Quick Sprout – From Neil Patel, co-founder of Crazy Egg, KISSmetrics and Hello Bar. He writes on how businesses can improve search engine optimization and content marketing strategy.

Search Engine Watch – Revolves around tips and information on search, analysis of the search industry, and support for site owners wanting to improve SEO.

Moz – The Moz blog is a great asset for marketers, providing fresh ideas on content, SEO and providing value to buyers.

Search Engine Land – A news and information blog on global trends and insights into search engine marketing and the search engine industry as a whole.

Success Works – Educates online marketers on optimizing content for SEO with tips, training and writing advice.

Search Engine Journal – Offers a unique community-based approach to search marketing content. This blog’s content comes from almost all real experts, both in-house and independent Internet marketers.

Vertical Leap – Helps companies drive traffic and increase brand awareness. Covers SEO, PPC, content marketing, social PR, and design.

Brandpoint – Content news, developments, best practices, emerging ideas, insights and thought leadership from a bunch of content junkies.

Content Marketing & Strategy Blogs

Duct Tape Marketing – Provides advice for small businesses on how to improve marketing strategy through content marketing tactics.

Occam’s Razor – By author and digital marketing expert Avinash Kaushik. He writes on an array of digital marketing topics, offering actionable insights for content strategies and marketing metrics.

Sparksheet – Explores how various brands use tools and platforms to distribute relevant content to the right audience.

Freshmail – Covering all you need to know about email marketing, from basic metrics to creativity tips, best practices, growth hacks and more.

ClickZ – Interactive marketing news and information from search to social to technology. ClickZ offers advice for content marketers to do their jobs better.

The Knowledge Bank – Helps companies create and distribute content that engages and educates a specific audience.

Spin Sucks – Influencer Gini Dietrich provides daily content advice for PR and marketing professionals’ development.

{grow} – A community to help you grow, from influencer Mark Schaefer. Focused on marketing technology and strategy.

The Influential Marketing Blog – Non obvious marketing insights from Rohit Bhargava, trend curator and author of the Wall Street Journal best seller “Non-Obvious.”

Barry Feldman’s The Point – Chock full of consultant Barry Feldman’s knowledge of social media, content strategy, influencer marketing and more.

Seth Godin’s Blog – The best-selling author and marketing expert writes on marketing, leadership, change, and spreading new ideas.

Heidi Cohen’s Actionable Marketing Guide – Marketing expert, educator, and writer Heidi Cohen provides actionable tips and advice for digital marketers.

Vertical Measures – Content marketing expert Arnie Kuenn is the CEO of this agency. Vertical Measures is full of content strategy and tactics to ensure your content marketing program is a success.

Enchanting Marketing – Teaches readers how to gain followers, utilize SEO and create engaging content for target audiences.

More Content Marketing Blogs

CMS Wire – Provides daily information on digital marketing, social business, and enterprise information management.

CMO.com – Information on executive level strategies and marketing information for Chief Marketing Officers.

The Content Wrangler – Offers insights and advice for content marketers on strategy, content management, and best practices.

Web Ink Now – Provides content marketing strategy advice and general leadership insights. Managed by author and influencer David Meerman Scott.

SnapApp Blog – Covers content marketing from SEO to PPC and strategy, with a focus on interactive content.

eContent – Features articles on digital marketing, publishing, and media for businesses, targeting executive-level decision makers with strategic information.

Orbit Media Studios – Providing digestible information on management, content marketing, web design, and digital marketing tips.

Velocity –  Focused on B2B content marketing. A great information resource from influencer Doug Kessler for marketers looking for a fresh take on content.

HubSpot – Offers insights and advice for marketers regarding inbound marketing, sales and social media, as well as opinion articles.

Marketo – Provides information in various key marketing areas including marketing automation, social media, content marketing, and email marketing.

ExactTarget – Provides daily insights for content marketers about mobile, email, marketing automation and cross-channel strategy.

Marketing Interactions – Content marketing industry insights and strategies from influencer Ardath Albee.

KISSmetrics – Neil Patel offers content marketers information on SEO, online marketing, and analytics to better shape marketing processes.

Oracle Marketing Cloud – Examines marketing technology, content marketing, email, and social media to help educate marketers.

Curata – Focuses on content marketing strategy insights, content curation best practices, and everything marketers need to develop a successful content strategy, increase buyer engagement, and improve the quality and quantity of leads.

MarketingProfs – Provides consistent insights into the marketing world. There’s a variety of topics: content, non-profit, customer behavior, ROI, PR, sales, and more.

Even More Content Marketing Blogs!

TopRank Online Marketing – Offers expert insights on new topics including content marketing, content tools, writing, SEO, and social.

Inbound Marketing Agents – The expert writers at IMA focus on inbound marketing topics. They provide a fresh take on these subjects for content marketers.

Content Marketing Institute – CMI writes engaging content daily for a wide audience about content, curation, ROI, social, and many more topics with actionable value.

Convince and Convert – Educates content marketers about online strategies to improve customer engagement and lead quality.

Unbounce – Online marketing insights, SEO, analytics, and content are just some of the subjects covered.

Orbit Media – Influencer Andy Crestodina’s blog focuses on SEO, marketing, analytics, and web design.

Contentology – Focuses on everything content, from how to create a visual storytelling strategy, to social content, and content marketing tools.

Sprout Content – Content marketing tips and tricks for optimizing your efforts and increasing brand value.

LinkedIn Marketing Solutions Blog – Marketing and content marketing insight and strategy.

The Sales Lion – Expert marketing advice on teaching and communicating in today’s digital world.

PR 20/20 Blog – Covers strategy, content, SEO, social, PR, email, and marketing technologies.

MarketingThink.com – By marketing expert Gerry Moran. He proffers his vast knowledge of content marketing, small business, personal branding, and many other marketing-related fields.

Relevance – Industry expert Chad Pollitt expands upon many subjects, including content promotion, social media marketing, and content curation.

Marketing Insider Group – Influencer Michael Brenner’s blog is packed with insightful, original content. Covers content marketing, demand generation, marketing strategy, social media, and more.

Marketing Technology Blogs

The Marketing Technology Blog – Provides daily updates from marketing professionals on the latest in marketing technology.

Chief Marketing Technologist Blog – Marketing technologist Scott Brinker, co-founder and CTO at ion interactive, writes on marketing technology trends and insights.

Martech Advisor – Expert advice on the best technology for optimizing your marketing strategy.

The Hub – Stay on top of the latest marketing technology trends.

Analysts & Research Blogs

Brian Solis’s Blog – Solis is a principal analyst at Altimeter, anthropologist, and futurist. He writes about social business and how readers can use it to shape their organizations.

Jake Sorofman’s Blog – Sorofman is a Research Director at Gartner. He writes about digital marketing strategy, trends, and best practices for mobile, social, and content marketing.

Ryan Skinner’s Blog – Skinner is a Senior Forrester Analyst. He provides insight for marketing leadership professionals about content and experiences that drive customer engagement.

Rebecca Lieb’s Blog – The well known influencer offers expert insights on digital and content strategy for marketers.

Marketing Experiments Blog – The first Internet research lab to conduct and publish experiments on optimizing marketing and sales strategies.

Michael Fauscette’s Blog – From the leader of IDC’s Software Business Solutions Group. Fauscette offers advice and analysis on emerging software strategies for businesses.

eMarketer – Covers ecommerce, digital marketing, and online media, offering insights and advice for marketers about the digital environment.

Econsultancy – Independent advice and insight. Offers content marketers a one-stop shop for improving strategies and answering digital marketing questions.

Blogging

Problogger – Professional blogger Darren Rowse proffers blogging tips and advice marketers can implement into a content strategy.

Copyblogger – Educates readers on how to “create killer online content.” Offers information on all aspects of content marketing blogs, from copywriting to SEO and social media.

Boost Blog Traffic – This community offers advice for content marketing blogs to increase traffic.

Blogging Tips – Advice and tips on how to rise above the crowd and become an authority in the blogging world.

Daily Blog Tips – Help for those who see blogging as more than a hobby and are focused on getting a return from their efforts.

BlogMutt – A good resource for blogging advice, content marketing strategy, and writing tips.

Sorry For Marketing – Marketing expert Jay Acunzo’s blog focuses on creativity, inspiration, and insight.

Conversation Agent – Thought leadership and writing insight from brand strategist and marketer Valeria Maltoni.

Don’t forget to tell us your favorite content marketing blogs in the comments below! If you’re inspired by any of the blogs you see here, why not build up your thought leadership and curate the best articles you can find from them? For the ultimate hands-on guide to content curation, download the Curate Content Like a Boss eBook.

Mitchell Hall

Mitchell Hall is Curata’s Content Marketing Director. Online since 1991, he has been writing for magazines and newspapers since 1997, and editing and managing websites since 2006. Mitchell has a BA in Political Science, Philosophy, and English. A generalist, his most covered topics are business and technology. Follow Mitchell on Twitter for links to unique and insightful stories: @mitchellhall

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